Speedy Summary
- Global Yoga Market Growth: By 2023, the global yoga market value was between $45 billion and $60 billion (₹3.7-5 lakh crore). It is expected to surpass $100 billion (~₹8.3 lakh crore) by 2030, growing annually by 9-10%.
- India’s Role: India plays a key role as the birthplace of yoga with a market size worth ₹12,000-20,000 crore ($1.5-2.5 billion). this includes yoga studios, training centers, yoga-related products, and wellness tourism.
- Yoga Tourism & Ayush Ministry: Wellness tourism contributes significantly to foreign currency earnings in India. The government aims to grow the ayush sector (including yoga) to $230 billion by 2025 with focused initiatives like research funding and certification.
- Economic Benefits: Yoga teacher training programs charge fees ranging from ₹30,000 to ₹1.5 lakh or more while online platforms flourished post-pandemic alongside rising demand for products like mats and athleisure apparel.
- International Recognition: International Yoga Day on June 21 has boosted global awareness and India’s position in the wellness industry.
Indian Opinion analysis
india’s proactive promotion of yoga as part of its cultural heritage has translated into ample economic benefits via exports of knowledge-based services (training), goods (yoga accessories), and experience-centric segments like wellness tourism. The government’s emphasis through initiatives such as Ayush Ministry programs ensures sustained growth in this sector.The projected revenue growth of India’s yoga industry surpassing national GDP rates highlights its potential as a transformative contributor within the services economy-a promising focus area beyond conventional manufacturing sectors for diversifying India’s economic base.
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