# 94-year-old RKG Ghee bets on ghee tourism

2026-08-08T07:43:11+00:00 | Business & Economy | Indian Opinion Desk

Corroboration: 1 independent outlet

RKG Ghee, a 94-year-old family-run Tamil Nadu brand, has launched ghee tourism at its Kangayam factory near Coimbatore. The centrepiece is a 2,000-litre stainless-steel boiler where workers daily turn butter into grainy, yellow ghee. Visitors experience the intense heat and sweet aroma of the production process. The brand is betting on this immersive tour to attract tourists interested in traditional food-making.

## Coverage

- thehindu.com <https://www.thehindu.com/food/features/how-a-94-year-old-tamil-nadu-brand-is-betting-on-ghee-tourism/article71275590.ece>

Tags: food tourism, ghee tourism, Kangayam, RKG Ghee, Tamil Nadu, traditional brand
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