– Farmers to receive 20% higher earnings for their produce.
– Consumers to benefit from a cost reduction of up to 30%.
– A committee of 251 members formed; chaired by block panchayat president V.P. Rajeena and convened by assistant agricultural director Mariyath Qibthiya.
– The committee meeting was inaugurated by Ms.Rajeena at Padinjarangadi, presided over by Kappur panchayat president Sharafudhin Kalathil.
– Introduction of special Onam kits containing vegetables and traditional sweets/snacks at affordable rates.
– Support provided by various government bodies, cooperative institutions, universities, and local entities like farmers’ associations and NGOs.
– Includes events like agricultural exhibitions, literature festivals, book fairs related to agriculture, seminars/discussions with experts.