Vodafone idea’s move to prioritize capex on 4G infrastructure is crucial for mitigating customer attrition and improving service offerings.Given India’s rapidly growing digital ecosystem, investment in reliable network services remains essential for competitiveness. Additionally, this strategy reflects a broader trend among companies vying for better customer retention through enhanced connectivity. While jio and Airtel continue to dominate the sector due to aggressive expansions into 5G, Vodafone Idea’s decision underscores ongoing struggles to stay relevant amidst financial constraints while catering to market demands effectively.
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