– Positive emotions can increase risk-taking behaviour when clicking on phishing links.
– Information overload impairs decision-making abilities during digital interactions.
India’s growing reliance on digital infrastructure increases its potential vulnerability to cyber threats like ransomware or phishing. With attacks exploiting cognitive overload or emotional triggers becoming commonplace globally, there is an urgent need for India to strengthen cybersecurity frameworks. Public education campaigns highlighting scam prevention methods could empower citizens against these risks.For India-specific challenges such as multilingual content and diverse socio-economic dynamics shaping online behaviors, customization of anti-scam awareness programs may enhance effectiveness. Additionally, collaboration with private firms offering robust protective tools similar to Incogni could help safeguard personal data across platforms while supporting national data protection mandates.