# Aamir Khan Productions and Akshay Kumar face box office slump

2026-08-23T06:40:51+00:00 | Entertainment | Indian Opinion Desk

Corroboration: 1 independent outlet (2 source reports)

Aamir Khan Productions (AKP) has been struggling at the box office, with its last major hit being Dangal (2016), which earned Rs 2,000 crore. Recent releases like Batwara 1947 have failed to recover costs, and Laapataa Ladies, despite critical acclaim, did not achieve high box office numbers. Laal Singh Chaddha, Happy Patel, and Ek Din are termed disasters by m9.news. Social media users have criticised AKP for losing its script sense and urged it to better understand audience expectations. Akshay Kumar has also faced a prolonged slump, with a string of flops from 2022 to 2024, including Samrat Prithviraj and Bade Miyan Chote Miyan, as reported by m9.news. The outlet notes that many of his recent films are remakes of successful regional or international films, such as Sarfira and Selfiee, which failed to generate curiosity. His upcoming project Haiwaan, a remake of the Malayalam hit Oppam, is set for release on September 11, 2026, with Saif Ali Khan in the lead and Akshay Kumar playing the antagonist.

## Indian Opinion Analysis

m9.news frames both stories as tales of decline, using dramatic language like "unreal downfall" and "disaster formula." The AKP article emphasises public criticism and compares the banner unfavourably to competitors, while the Akshay piece blames his remake-heavy slate. The coverage is sensationalist: it leads with failure and speculation about revival, omitting any positive context or balanced box office analysis. Readers should note that neither story cites official data or industry experts, relying instead on social media sentiment and the outlet's own narrative.

## Coverage

Coverage: 2 sources, 2 sensationalist
- m9.news (sensationalist) <https://www.m9.news/bollywood/aamir-khan-productions-box-office-challenge/>
  Leads with downfall narrative and social media criticism, no data
- m9.news (2) (sensationalist) <https://www.m9.news/bollywood/akshay-kumar-haiwaan-remake-curse/>
  Frames Akshay's career as a disaster formula, emphasises remake failures

This story was synthesised by AI from the 2 sources linked above.
Updated: this story now draws on 2 sources. Last updated 2026-09-27T06:21:01+00:00.

Tags: Aamir Khan, Aamir Khan Productions, Batwara 1947, Dangal, Sitaare Zameen Par
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How this brief was made: an AI model read the reports linked above and wrote this summary and analysis, which were published automatically. Published briefs are sampled every hour by an automated quality check; the editor verifies its findings and approves corrections, and corrected briefs carry a dated correction line. Stance labels are editorial classifications of how each outlet framed this story, assigned by the same model, not ratings of the outlets. We do no original reporting. Methodology: https://indianopinion.org/ai-use-policy/