# Airtel relaunches ₹299 plan with daily data cut to 1GB

2026-11-11T11:30:35+00:00 | Technology | Indian Opinion Desk

Corroboration: 2 independent outlets

Airtel has relaunched its ₹299 prepaid recharge plan after discontinuing it about three months ago in August 2026. The plan now offers 1GB of high-speed data per day, down from the earlier 1.5GB per day, along with unlimited voice calls and 100 daily SMS for 28 days. This means a customer receives a total of 28GB data over the validity period, compared to 42GB previously. The move comes as Airtel added only about 7.16 lakh new mobile subscribers in the July-September 2026 quarter, a sharp drop from about 33 lakh in the previous quarter, according to sources. Industry observers see the reintroduction of the cheaper plan as an attempt to retain customers. Users whose daily data consumption exceeds 1GB may need to buy additional data packs or opt for higher-priced plans, such as the ₹349 pack that offers 1.5GB daily data plus unlimited 5G.

## Indian Opinion Analysis

Both Aaj Tak and TV9 Hindi present the same factual core, Airtel relaunching the ₹299 plan with daily data cut to 1GB, and its context of slowing subscriber additions. Aaj Tak’s framing is more critical, leading with ‘झटका’ (shock) and emphasising the 500MB reduction and the ARPU-motive narrative. TV9 Hindi leads with ‘राहत’ (relief), highlighting the plan’s return and the benefit of lower cost, before noting the data cut. Neither outlet omits the key facts, but their selection of the opening emotional register, negative or positive, influences perception. The balanced reading is straightforward: Airtel has reintroduced a ₹299 plan but at a lower data allowance than before, a move both outlets link to recent subscriber churn. The next step for users is to assess whether the reduced data suits their needs or if a higher-priced plan is necessary.

## Coverage

Coverage: 2 sources, 2 neutral
- aajtak.in (neutral report) <https://www.aajtak.in/technology/tech-news/story/airtel-299-recharge-plan-restored-1gb-daily-data-ttecm-dskc-2693717-2026-11-11?utm_source=rssfeed>
  Leads with a negative emotional frame, emphasises ARPU motive
- tv9hindi.com (neutral report) <https://www.tv9hindi.com/technology/airtel-brought-back-its-rs-299-prepaid-recharge-plan-after-about-three-months-3960459.html>
  Leads with a positive angle, frames as relief before noting cut

This brief was synthesised by AI from the 2 sources linked above, so one read covers every framing they carry.

Tags: Airtel, Bharti Airtel, prepaid plans
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Cite: https://indianopinion.org/airtel-relaunches-rs299-plan-with-daily-data-cut-to-1gb/#story-in-brief

How this brief was made: an AI model read the reports linked above and wrote this summary and analysis, which were published automatically. Published briefs are sampled every hour by an automated quality check; the editor verifies its findings and approves corrections, and corrected briefs carry a dated correction line. Stance labels are editorial classifications of how each outlet framed this story, assigned by the same model, not ratings of the outlets. We do no original reporting. Methodology: https://indianopinion.org/ai-use-policy/
