# Consumer appliance prices rise up to 10% ahead of Diwali

2026-09-27T23:06:21+00:00 | Business & Economy | Indian Opinion Desk

Corroboration: 2 independent outlets

LG, Samsung, Daikin, Voltas, Blue Star and other leading consumer durables makers are raising prices by 5-10% from October 1, the third increase this year. The cumulative hike across several categories now stands at 16-18% since January, Economic Times reports. Companies cite a surge in copper, steel, aluminium and resin costs, plus higher logistics and energy expenses. LG said in a September 24 letter to trade partners that copper has risen 34% and steel 24% year-on-year. Times of India notes Blue Star managing director B Thiagarajan attributed the spike to the West Asia conflict and demand for copper from electric vehicles and data centres. Thomson plans a 10% increase after October, while Intex Technologies is holding off to support festive sales. Daikin India managing director KJ Jawa told Economic Times that demand may soften after the 25-30% growth in the April-June quarter.

## Indian Opinion Analysis

Economic Times leads with manufacturers' stated input-cost pressures and documents the specific letters sent to trade partners, including LG's internal absorption attempt that failed. Times of India foregrounds the war in West Asia and supply-chain disruption, adding Intex's contrasting decision to hold prices. The core facts match, 5-10% price hikes from October, but each outlet's lead framing creates a different impression: inevitability versus mitigation strategies. The gap between LG's August assurance of no price rise and its September hike is the story's central tension. The actual sales data for October-November will settle whether festive demand holds or price resistance emerges.

## Coverage

- economictimes.indiatimes.com (neutral report) <https://economictimes.indiatimes.com/industry/cons-products/durables/costly-diwali-appliance-makers-set-to-serve-up-another-price-shock/articleshow/134525243.cms>
  Leads with manufacturers' input-cost letters and cumulative hikes, neutral but detailed on corporate communications
- timesofindia.indiatimes.com (neutral report) <https://timesofindia.indiatimes.com/business/india-business/shipments-facing-port-delays-of-up-to-a-month/articleshow/134528881.cms>
  Frames price rise as caused by Iran war, leads with Blue Star CEO's war mention, includes one company absorbing costs

Tags: copper, Daikin, Diwali, LG, Samsung, Voltas
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