# Dabur challenges FSSAI ban on ‘100%’ claims in Delhi High Court

2026-08-07T11:06:32+00:00 | Governance | Indian Opinion Desk

Corroboration: 1 independent outlet

Dabur India has moved the Delhi High Court against the food regulator FSSAI's order that bars it from selling several products, honey, desi ghee, coconut oil, apple cider vinegar and more, with labels claiming '100 per cent' purity, naturalness or organic content. bazaar.businesstoday.in reports that the company argued the order was passed without a show-cause notice or hearing, violating natural justice and statutory provisions. Dabur also claimed FSSAI lacks authority for such a ban and that the public order damaged its brand image, while other firms use similar claims. The court will hear the petition on Friday.

## Coverage

- bazaar.businesstoday.in <https://bazaar.businesstoday.in/trending/story/dabur-challenges-fssai-order-banning-100-percent-claims-on-honey-ghee-and-other-food-products-in-delhi-high-court-1434672-2026-08-07?utm_source=rssfeed>

Tags: advertising claims, consumer protection, Dabur, Delhi High Court, food safety, FSSAI
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