# Dabur tells Delhi High Court FSSAI favoured rivals with 100% label ban 2026-08-12T16:10:17+00:00 | Governance | Indian Opinion Desk Corroboration: 1 independent outlet Dabur has told the Delhi High Court that the FSSAI's ban on products carrying '100%' claims unfairly favoured certain manufacturers and put inventory worth Rs 150 crore at risk. In a petition filed on August 6, the company said the August 3 order was issued without a show-cause notice or hearing, and was not in the public interest. The dispute covers 11 flagship products including Dabur Honey and Real Activ Coconut Water. FSSAI says the claims violated advertising regulations. Dabur argues the label was industry-standard and it had already begun removing the claims. The regulator publicised the order on social media, prompting Blinkit and Hilton Hotels to pull the products. ## Coverage - businesstoday.in Tags: 100% label ban, consumer rights, Dabur, Delhi High Court, false advertising, FSSAI Canonical: https://indianopinion.org/dabur-tells-delhi-high-court-fssai-favoured-rivals-with-100-label-ban/ License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources. Cite: https://indianopinion.org/dabur-tells-delhi-high-court-fssai-favoured-rivals-with-100-label-ban/#story-in-brief Review state: restored archive article, accurate at time of publication, not offered to search indexes.