# FSSAI issues notices to food brands over misleading health claims 2026-08-07T02:40:52+00:00 | Governance | Indian Opinion Desk Corroboration: 1 independent outlet India's food regulator has sent notices to multiple brands in the past month, questioning front-of-pack claims such as '100% natural', 'organic', 'heart-friendly' and 'high protein', the Times of India reports. The products under scrutiny include breads, chocolates, juices, cooking oils and supplements. Since these are preliminary notices, the outcome depends on company replies and further regulatory examination. In a separate interview with Times Now Digital, former FSSAI director Pradip Chakraborty said sellers are liable for expired products under Section 27 of the FSS Act, 2006. He urged consumers to report violations on the FSSAI portal and noted that penalties for misleading advertisements can go up to Rs 10 lakh. FSSAI has banned terms like '100% pure' and 'sudh' on labels. ## Coverage - timesnownews.com - timesofindia.indiatimes.com Tags: consumer rights, e-commerce, food safety, FSSAI, quick commerce Canonical: https://indianopinion.org/former-fssai-director-says-sellers-liable-for-expired-food-sold-online/ License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources. Cite: https://indianopinion.org/former-fssai-director-says-sellers-liable-for-expired-food-sold-online/#story-in-brief Review state: restored archive article, accurate at time of publication, not offered to search indexes.