# Gen Z fuels global cinema revival, ticket sales surge

2026-08-12T23:50:48+00:00 | Entertainment | Indian Opinion Desk

Corroboration: 1 independent outlet

Global box office is predicted to hit $35bn in 2026, up 7% from 2025, driven by Gen Z’s return to theatres. In the US, nearly 90% of Gen Z went to the cinema in 2025, averaging seven visits, more than older generations, according to Fandango. Films like 'Spider-Man: Brand New Day' and 'Obsession' have seen young audiences propel them to record-breaking earnings. Under-30s make up over half of the Hindi box office in India, Ormax Media reports. Social media platforms like TikTok and Letterboxd are generating buzz and FOMO, turning cinema trips into shareable events. Revenue per attendee at AMC is up 44% compared to 2019.

## Coverage

- hindustantimes.com <https://www.hindustantimes.com/entertainment/gen-z-has-rediscovered-the-joy-of-going-to-the-movies-101786526547105.html>

Tags: Box office, cinema, Gen Z, global trends, social media
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