# Instagram changes wordmark after 10 years, users call it ‘Instagzam’ 2026-08-13T20:27:09+00:00 | Technology | Indian Opinion Desk Corroboration: 1 independent outlet Instagram has changed its handwritten cursive wordmark for the first time in roughly 10 years. The new design is cleaner and more modern, blending cursive and print lettering. Head Adam Mosseri said the old wordmark needed refreshing. Users on social media, especially Reddit, have mocked the new logo, with some calling it 'Instagzam' because the letters appear unclear at first glance. Others like the updated look. The camera app icon remains unchanged; this is not a full rebrand. ## Coverage - aajtak.in Tags: Adam Mosseri, branding, India, Instagram, logo redesign, social media reactions Canonical: https://indianopinion.org/instagram-changes-wordmark-after-10-years-users-call-it-instagzam/ License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources. Cite: https://indianopinion.org/instagram-changes-wordmark-after-10-years-users-call-it-instagzam/#story-in-brief Review state: restored archive article, accurate at time of publication, not offered to search indexes.