# iPhone 17 Pro at ₹69,990, iPhone Duo at ₹3 lakh in India

2026-09-14T07:21:34+00:00 | World & Diplomacy | Indian Opinion Desk

Corroboration: 6 independent outlets

Apple's new iPhone 18 Pro series starts at ₹1,64,900 in India, with pre-orders open at Croma and other retailers ahead of a September 18 sale date. The iPhone Duo, Apple's first foldable, will be available for pre-order in October starting at ₹2,99,900 for the 256GB variant and up to ₹4,49,900 for the 2TB model. In the meantime, Croma is offering steep discounts on last year's Pro models. The iPhone 17 Pro 256GB is available at an effective price of ₹69,990 after bank cashback, exchange of an iPhone 15 Pro for up to ₹44,500, and an exchange bonus of up to ₹12,000. The iPhone 17 Pro Max 256GB is priced at ₹74,990 under similar offers. Apple has discontinued the iPhone 17 Pro and Pro Max on its own store and raised prices on the iPhone 17, iPhone 16 and iPhone Air by ₹15,000 to ₹65,000, citing a storage supply crunch, Deccan Herald reports. Hindustan Times notes the Duo's top price could buy 96 one-way Mumbai-Bengaluru flights or 29 grams of gold.

## Indian Opinion Analysis

The coverage splits between deal-focused retailer reports and a price-context feature. Croma's promotional offers dominate India Today and Deccan Chronicle, both framing older Pro models as value buys while noting Apple's official price hikes. Hindustan Times ignores the discounts entirely and instead contrasts the Duo's ₹4.5 lakh top variant against cars, gold and flights. Hindustan Times explicitly criticises the pricing as shocking, a stance absent from the retail-focused outlets. GSMArena provides international deal comparisons but no Indian prices. The Croma-backed stories omit that Apple has discontinued the 17 Pro on its own store, a fact GSMArena reports. The balanced read: discounts on last-gen Pro models are real and significant, but Apple has simultaneously raised prices on other older models by ₹15,000 to ₹65,000, as Deccan Herald reports. The retail push may partly offset sticker shock from the Duo's ₹3 lakh starting price, which Hindustan Times frames as a luxury good, not a phone.

## Coverage

- indiatoday.in (neutral report) <https://www.indiatoday.in/visualstories/technology/iphone-17-pro-max-available-at-rs-74990-details-here-285630-12-09-2026?utm_source=rss>
  Frames iPhone Air price cut as good value, no criticism of Apple pricing
- indiatoday.in (neutral report) <https://www.indiatoday.in/visualstories/technology/iphone-air-gets-a-price-cut-check-the-latest-deal-285601-11-09-2026?utm_source=rss>
  Frames iPhone Air price cut as good value, no criticism of Apple pricing
- gsmarena.com (neutral report) <https://www.gsmarena.com/deals_iphone_18_pro_and_pro_max_preorder_begins_galaxy_z_fold8_and_galaxy_s26_series_get_discounted-news-74592.php>
  Compares iPhone 18 Pro prices against Samsung and Pixel alternatives
- gsmarena.com (neutral report) <https://www.gsmarena.com/weekly_poll_will_you_buy_the_iphone_duo_what_about_the_iphone_18_pro_or_iphone_18_pro_max-news-74563.php>
  Compares iPhone 18 Pro prices against Samsung and Pixel alternatives
- gsmarena.com (neutral report) <https://www.gsmarena.com/deals_iphone_18_pro_and_pro_max_launch_galaxy_s26_and_pixel_11_series_drop_prices-news-74585.php>
  Compares iPhone 18 Pro prices against Samsung and Pixel alternatives
- gadgets360.com (neutral report) <https://www.gadgets360.com/mobiles/news/iphone-17-pro-max-offers-discounts-croma-12043603>
  Only headline and introductory sentence available, insufficient for stance judgement
- hindustantimes.com (government critical) <https://www.hindustantimes.com/business/96-mumbai-bengaluru-flight-tickets-30-gram-gold-what-can-you-buy-in-iphone-duo-price-in-india-101789195818080.html>
  Frames iOS Duo pricing as shockingly high, asks what else u20b94.5 lakh buys
- deccanherald.com (neutral report) <https://www.deccanherald.com/technology/iphone-18-pro-launch-croma-to-offer-apple-17-pro-series-as-low-as-rs-69900-4145542>
  Reports Croma discounts and Apple price hikes in neutral summary format
- deccanchronicle.com (neutral report) <https://www.deccanchronicle.com/technology/get-iphone-17-pro-at-rs-69990-pro-max-at-rs-74990-1987381>
  Detailed press-release-like coverage of Croma pre-bookings and offers

Tags: Amazon, Apple, Croma, iPhone 17 Pro Max, iPhone 18 Pro
Canonical: https://indianopinion.org/iphone-17-pro-max-available-at-rs-74990-on-croma/
License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources.
Cite: https://indianopinion.org/iphone-17-pro-max-available-at-rs-74990-on-croma/#story-in-brief