# Kiran Mazumdar-Shaw backs Suhel Seth’s clean city call 2026-08-08T11:50:34+00:00 | Governance | Indian Opinion Desk Corroboration: 1 independent outlet Biocon chairperson Kiran Mazumdar-Shaw has endorsed Suhel Seth's citizen call to action for better cities, urging it to become a national movement. She said in an X post that Prime Minister Narendra Modi's Swachh Bharat Abhiyan, launched in 2014, has failed due to public apathy, calling it a 'civic shame'. In Bengaluru, she noted a clean city drive is underway but requires sustained behavioural change. Seth asked citizens to WhatsApp photos and videos of urban problems with dates and locations, which he will amplify publicly. Social media users argued that both flagship programs and public behaviour have failed, with many continuing to litter and destroy public spaces. ## Coverage - livemint.com Tags: Bengaluru, citizen movement, Kiran Mazumdar-Shaw, Suhel Seth, Swachh Bharat, urban cleanliness Canonical: https://indianopinion.org/kiran-mazumdar-shaw-backs-suhel-seths-clean-city-call/ License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources. Cite: https://indianopinion.org/kiran-mazumdar-shaw-backs-suhel-seths-clean-city-call/#story-in-brief Review state: restored archive article, accurate at time of publication, not offered to search indexes.