# LG India bets on exports, B2B products to boost margins

2026-08-22T02:37:29+00:00 | Business & Economy | Indian Opinion Desk

Corroboration: 1 independent outlet

LG Electronics India is betting on exports and business-to-business (B2B) products as key growth engines, as its Korean parent aims to turn India into a global manufacturing hub. The company's chief accounting officer Atul Khanna told shareholders at its first annual general meeting since listing that exports contributed 6% to total sales last fiscal year, but the firm has expanded its export footprint to 50 countries including Southeast Asia, the Middle East, Africa and developed markets. The company is also targeting B2B segments such as system air conditioners, commercial displays and IT products, which offer relatively better margins. Co-chief of marketing and sales Sanjay Chitkara said the recently launched Essential series of mass-market products will be exported to 22 countries by end of this calendar year. LG's Rs 5,000 crore manufacturing plant at Sri City in Andhra Pradesh is expected to begin first phase production by end of this year, initially serving southern markets before focusing on exports.

## Indian Opinion Analysis

LG India's push into exports and B2B comes as its home appliance rivals like Samsung, Whirlpool and Voltas also intensify competition in India's Rs 75,000 crore consumer durables market. Exports currently contribute only 6% of LG India's revenue, leaving significant room for growth. The Sri City plant, funded entirely through internal accruals, signals the company is not reliant on debt. The real test will be whether LG can sustain its value leadership in categories like ACs and refrigerators while defending margins from rising commodity costs and rupee volatility. Watch for the plant's production commencement date this year as the first milestone.

## Coverage

- economictimes.indiatimes.com <https://economictimes.indiatimes.com/industry/cons-products/electronics/lg-electronics-india-bets-on-exports-b2b-products-for-margin-boost/articleshow/133411736.cms>
  Straight business reporting with no editorial slant, attributing all claims to company executives and presenting financial details factually.

This story was synthesised by AI from the source linked above.

Tags: Andhra Pradesh, Atul Khanna, LG Electronics India, Sanjay Chitkara
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