# Madmen DJ duo says fans now come for them, not just venue 2026-08-12T05:26:15+00:00 | Entertainment | Indian Opinion Desk Corroboration: 1 independent outlet DJ duo Madmen, comprising Madoc and Omen, say their Hyderabad audiences now attend shows specifically for them, not just the venue. Over four years, the pair have built a following by shifting their social media strategy to show an emotional side. Their breakthrough came after they hired a new social media manager, which boosted engagement. The duo perform in Hyderabad almost monthly and describe the city's nightlife as competitive, with clubs aiming to outdo each other. Their creative process involves choosing a song, deciding a style like Bollytech or progressive, then producing an edit with a visual component. They plan to release new edits regularly. ## Coverage - newindianexpress.com Tags: DJ duo, Hyderabad nightlife, Madmen, music industry, social media strategy Canonical: https://indianopinion.org/madmen-dj-duo-says-fans-now-come-for-them-not-just-venue/ License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources. Cite: https://indianopinion.org/madmen-dj-duo-says-fans-now-come-for-them-not-just-venue/#story-in-brief Review state: restored archive article, accurate at time of publication, not offered to search indexes.