# Matrimony.com shifts to commission model, eyes regional growth 2026-08-14T08:12:55+00:00 | Business & Economy | Indian Opinion Desk Corroboration: 1 independent outlet Matrimony.com has moved its wedding services vertical from a subscription model to a commission-based one, CEO Murugavel Janakiraman announced during the Q1 FY27 earnings call. The unit, which includes WeddingBazaar and Mandap.com, posted a Rs 3.8 crore EBITDA loss on flat revenue of Rs 1 crore. The company is prioritising growth over profit, expecting momentum to pick up this quarter. AI is now central to the platform, automating profile and photo validation and powering chatbots. Separately, Matrimony.com is going regional with Luv.com, launching a Malayalam version to challenge Aisle in the serious matchmaking space. The company also plans to appeal a Madras High Court order that revived a trademark infringement suit over the 'Jodii' mark, which a lower court had earlier dismissed. ## Coverage - medianama.com Tags: AI, BharatMatrimony, Luv.com, Matrimony.com, trademark dispute, wedding services Canonical: https://indianopinion.org/matrimony-com-shifts-to-commission-model-eyes-regional-growth/ License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources. Cite: https://indianopinion.org/matrimony-com-shifts-to-commission-model-eyes-regional-growth/#story-in-brief Review state: restored archive article, accurate at time of publication, not offered to search indexes.