# Michelin to keep investing in India despite Middle East cost pressures 2026-08-07T16:03:10+00:00 | Business & Economy | Indian Opinion Desk Corroboration: 1 independent outlet Michelin has launched the Primacy 5, its first passenger car tyre made in India, at its Chennai factory. The French tyre maker plans to keep investing in the plant despite global cost pressures, its president Vitor Silva told ET Auto. The Middle East war has pushed up logistics costs by €100 million in the first half and is expected to add €400 million to energy, raw material and logistics costs for the full year. Oil prices near $100 a barrel are driving raw material inflation. The company is managing costs by optimising manufacturing and reducing tyre weight, and maintains a 15-day raw material stock buffer to avoid supply disruptions. ## Coverage - auto.economictimes.indiatimes.com Tags: Chennai factory, cost inflation, India investments, Michelin, Middle East conflict, tyre industry Canonical: https://indianopinion.org/michelin-to-keep-investing-in-india-despite-middle-east-cost-pressures/ License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources. Cite: https://indianopinion.org/michelin-to-keep-investing-in-india-despite-middle-east-cost-pressures/#story-in-brief Review state: restored archive article, accurate at time of publication, not offered to search indexes.