# Mivi to launch first smartphone in India via Flipkart 2026-08-24T12:46:37+00:00 | Technology | Indian Opinion Desk Corroboration: 1 independent outlet Mivi has confirmed it will enter the Indian smartphone market, with its first handset expected to launch soon. A marketing poster on Flipkart reveals the phone will be available through the e-commerce platform and will come in at least a green colour. The device is shown with a flat rear panel and rounded corners. Currently known as an audio brand, Mivi's product range includes TWS earphones, Bluetooth speakers, AI-powered earbuds, soundbars, and speakers. The company has not yet announced a launch date or pricing for its debut smartphone. ## Indian Opinion Analysis Mivi joins a crowded budget-to-midrange smartphone segment where new entrants typically compete on price and audio features. As an audio-first brand, its phone may integrate its sound expertise to differentiate from established players like Xiaomi and Realme. The Flipkart tie-up suggests an online-only launch, common for new brands testing demand. Key numbers to watch are the launch price, specifications, and initial sales figures in the first month. ## Coverage - gadgets360.com Straightforward reporting of Mivi's entry, with no editorialising or judgement. This story was synthesised by AI from the source linked above. Tags: Flipkart, Mivi, smartphone Canonical: https://indianopinion.org/mivi-to-launch-first-smartphone-in-india-via-flipkart/ License: Summary and commentary (c) Indian Opinion, reusable with attribution. Facts belong to the linked sources. Cite: https://indianopinion.org/mivi-to-launch-first-smartphone-in-india-via-flipkart/#story-in-brief How this brief was made: an AI model read the report linked above and wrote this summary and analysis, which were published automatically. Published briefs are sampled every hour by an automated quality check; the editor verifies its findings and approves corrections, and corrected briefs carry a dated correction line. We do no original reporting. Methodology: https://indianopinion.org/ai-use-policy/