# MS Dhoni invests in drones, fintech, AI and insurance

2026-08-26T12:16:34+00:00 | Business & Economy | Indian Opinion Desk

Corroboration: 1 independent outlet

Former India cricket captain MS Dhoni has built a business portfolio spanning drones, electric mobility, fintech, food, fitness, home interiors, creator economy and insurance. His known investments include Garuda Aerospace, EMotorad, Khatabook, CARS24, HomeLane, Rigi, Shaka Harry, Tagda Raho, digital insurer ACKO and AI storytelling platform Kuku. He co-founded 7Ink Brews, which runs the Copter7 brand, and is associated with the Seven business. In 2025, his family office invested in ACKO, and in 2026 he invested in Kuku and became its brand ambassador. Recent reports said Dhoni tried to buy a stake in Chennai Super Kings, initially seeking 25 percent, with the franchise offering 5.5 percent. The talks were reportedly verbal with no formal agreement.

## Indian Opinion Analysis

Dhoni's investment pattern mirrors that of many retired athletes who diversify early. His stake in ACKO puts him in the insurtech space, which the Insurance Regulatory and Development Authority of India has been pushing for wider digital penetration. The CSK stake talks, even if unconfirmed, highlight the soaring valuation of IPL franchises. The next signal to watch is whether Dhoni formalises any CSK stake or enters another regulated sector such as banking or healthcare, where celebrity endorsements face tighter compliance. Under the Reserve Bank of India's 2016 framework, celebrity endorsers of financial products must disclose their commercial interest. Dhoni's growing portfolio in fintech and insurance will test how he navigates these disclosure rules.

## Coverage

- m9.news <https://www.m9.news/sports/ms-dhoni-business-empire-investments/>
  Leads with a headline framing Dhoni's investments as an empire and uses a rhetorical closing question, treating unconfirmed CSK stake talks as a highlight.

This brief was synthesised by AI from the source linked above.

Tags: ACKO, Chennai Super Kings, Garuda Aerospace, Khatabook, MS Dhoni
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