# Prime Video Adds Samsung HDR10+ Advanced Support for 2026 TVs

2026-08-06T13:53:41+00:00 | Technology | Indian Opinion Desk

Corroboration: 1 independent outlet

Amazon Prime Video will support Samsung’s HDR10+ Advanced format globally on compatible titles from later this month. The feature will require a Samsung television from the company’s 2026 lineup. Samsung says the upgraded format uses AI-based tone mapping to improve brightness and preserve shadow detail. It can also adjust motion processing for different scenes. The announcement does not specify the number of supported titles or provide independent test results. Benefits may differ by television model, video master and Prime Video’s implementation.

## Coverage

- gsmarena.com <https://www.gsmarena.com/amazon_prime_video_will_support_samsungs_hdr10_advanced-news-74007.php>

Tags: Amazon Prime Video, HDR10+, Samsung, streaming, televisions
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