# Sony launches Rs 29 lakh 115-inch Bravia 9II True RGB TV

2026-08-16T13:24:07+00:00 | Technology | Indian Opinion Desk

Corroboration: 2 independent outlets (3 source reports)

Sony has expanded its flagship Bravia 9II lineup with a 115-inch True RGB model priced at Rs 28,99,990 under best buy, with an MRP of Rs 45,99,900. The new series uses RGB Backlight Master Drive Pro for independent pixel control and includes Luminance Booster Pro for brightness. The 115-inch variant features a 12-speaker Acoustic Multi-Audio+ system with two subwoofers. The Bravia 9II series starts at 75 inches and runs on Sony's XR processor with AI. The Bravia 7II begins at 55 inches. Both models run Google TV and will receive Gemini through a future OTA update. The 115-inch Bravia 9II availability will be announced soon, while Bravia 7II models are available at Sony stores, electronics outlets and e-commerce platforms across India.

## Indian Opinion Analysis

The Hindu's coverage focuses entirely on the flagship 115-inch model and its technical specifications, presenting Sony's market positioning without challenge. The other two Hindustan Times articles are buying guides in the same price bracket and do not cover the Bravia 9II launch, meaning no outlet offered an independent price-value assessment. A careful reader should note the wide gap between the best-buy price and MRP, and that the 115-inch model lacks the anti-glare screen found on smaller Bravia 9II variants. Watch for actual retail pricing and whether Sony's premium strategy sustains demand above 75 inches.

## Coverage

Coverage: 3 sources, 3 neutral
- thehindu.com (neutral report) <https://www.thehindu.com/sci-tech/technology/gadgets/sony-announces-115-inch-bravia-9ii-true-rgb-smart-tv/article71301031.ece>
  Straightforward product launch report with technical specs and pricing, no editorial framing
- hindustantimes.com (neutral report) <https://www.hindustantimes.com/technology/5-tvs-under-55-000-to-see-where-the-real-differences-were-before-buying-your-next-smart-tv-101787048614746.html>
  Comparison buying guide for TVs under Rs 55,000, unrelated to Bravia 9II launch
- hindustantimes.com (2) (neutral report) <https://www.hindustantimes.com/technology/how-to-choose-the-right-tv-size-for-your-room-based-on-viewing-distance-and-screen-resolution-101787132786230.html>
  Advice article on choosing TV size, unrelated to Bravia 9II launch

This story was synthesised by AI from the 3 sources linked above.
Updated: this story now draws on 3 sources. Last updated 2026-08-19T13:37:46+00:00.

Tags: Bravia 9II, India, Sony, True RGB
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How this brief was made: an AI model read the reports linked above and wrote this summary and analysis, which were published automatically. Published briefs are sampled every hour by an automated quality check; the editor verifies its findings and approves corrections, and corrected briefs carry a dated correction line. Stance labels are editorial classifications of how each outlet framed this story, assigned by the same model, not ratings of the outlets. We do no original reporting. Methodology: https://indianopinion.org/ai-use-policy/