# TVK government hikes Aavin dairy prices before Diwali

2026-10-27T22:51:17+00:00 | India | Indian Opinion Desk

Corroboration: 1 independent outlet

The Tamil Nadu government led by the TVK has approved a price hike for Aavin dairy products, effective 28 October 2026. The cooperative dairy brand has increased rates on ghee, butter, curd, lassi, sweets and cookies ahead of the festive season. Aavin ghee (100 ml) now costs Rs 95, up from Rs 80, a 200 ml pack rises from Rs 160 to Rs 180. Butter (100 gm) goes from Rs 60 to Rs 70. Sweet items such as milk cake (250 gm) will cost Rs 155, Mysore pak (500 gm) Rs 310, and ghee halwa (250 gm) Rs 125. In a statement, Aavin said the revision aims to ensure fair procurement prices for dairy farmers while protecting consumer interests. This is the first price increase by the TVK government since it assumed office.

## Indian Opinion Analysis

The price revision puts the TVK government's first economic decision under a festive spotlight, affecting households that buy Aavin's staple dairy and sweet products for Diwali. The increase is framed as a farmer-support measure, but the timing may test consumer sentiment. Aavin's statement ties the hike to procurement costs, leaving open whether further adjustments will follow. The new rates take effect from 28 October 2026.

## Coverage

- aajtak.in <https://www.aajtak.in/business/utility/story/milk-products-price-hike-tvk-vijay-govt-rise-rate-aavin-brand-ghee-butter-curd-sweets-before-diwali-tutc-rpti-2681117-2026-10-27?utm_source=rssfeed>
  Straight price-list story with no government praise or criticism.

This brief was synthesised by AI from the source linked above.

Tags: Aavin, Diwali, Tamil Nadu, TVK
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