Blue Dart to launch cross-border ecommerce delivery next month

Blue Dart Express plans to launch a dedicated international cross-border ecommerce delivery product as early as next month, managing director Balfour Manuel said. The company will initially focus on major ecommerce corridors including the US, Europe and the UK, targeting lanes where demand is already high. Manuel said the company wants to be the most reliable player in a fragmented market and will go slow but sure.

The new product can leverage parent DHL's global last-mile network, commercial airlines and Blue Dart's own ground and air infrastructure. The company expects the venture to become a meaningful contributor over the next five years. Ecommerce is Blue Dart's fastest-growing segment, with ground growing faster than air, Manuel said.

The opportunity is supported by regulatory changes. The government removed the Rs 10 lakh per-consignment value cap on commercial exports through courier mode from April 1, following the 2026-27 Budget. It also eased foreign-investment rules to allow inventory-based ecommerce models backed by foreign investment exclusively for exporting goods made in India.