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Jasmine prices double in Kerala as wedding season drives demand
Jasmine flower prices in Kerala have doubled overnight, reaching Rs 1,400 per kilogram at the Palakkad flower market on Thursday, up from Rs 800 per kilogram on Wednesday. The price surge comes…
Jasmine flower prices in Kerala have doubled overnight, reaching Rs 1,400 per kilogram at the Palakkad flower market on Thursday, up from Rs 800 per kilogram on Wednesday. The price surge comes as the Malayalam month of Chingam brings both the Onam festival and a busy wedding season, driving record demand.
Market sources attribute the steep hike to reduced flower yields in Tamil Nadu, which is the main supplier to Kerala, combined with a sharp increase in demand for ceremonial use. At the beginning of Chingam, jasmine was priced at Rs 700 per kilogram.
While jasmine is rarely used in traditional Onapookkalam (floral carpets), the flower remains in high demand for festive attire and wedding decorations. The price spike is expected to continue as the season peaks.
Indian Opinion Analysis
The Chingam month, starting mid-August, is considered highly auspicious for weddings in Malayali tradition, creating a predictable demand spike every year. The key variable this time is the supply shortfall from Tamil Nadu, likely due to weather or crop cycle issues in growing regions such as Madurai and Dindigul. Kerala imports an estimated 70-80% of its jasmine from Tamil Nadu, making it vulnerable to price swings. The Palakkad market is the state's largest flower wholesale hub, so its rates set the benchmark statewide. The coming weeks will show if supply stabilises or if prices rise further as Onam approaches.
Source: english.mathrubhumi.com
This story was synthesised by AI from the source linked above.
