Now Reading: PVR INOX adds 150 3D screens and Rajasthan’s first IMAX for Ramayana
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PVR INOX adds 150 3D screens and Rajasthan’s first IMAX for Ramayana
The Story in Brief
PVR INOX Limited has upgraded 150 additional screens across 107 cinema properties with next-generation 3D technology for ‘Ramayana’, which released across India on Thursday, 5 November 2026. The rollout brings the company’s nationwide 3D-enabled network to 1,087 screens. South India leads with 57 upgraded screens across 43 properties, followed by North (46 screens, 29 properties), West (22, 12), Central (13, 11), and East (12, 12). Executive Director Sanjeev Kumar Bijli said the upgrades give audiences more choice in where and how they experience the film.
Separately, PVR INOX launched its eighth cinema in Jaipur at Pacific Mall, Mansarovar, introducing Rajasthan’s first IMAX auditorium. The five-screen property, with a seating capacity of 949, also opened on 5 November with ‘Ramayana’ as its inaugural title. The IMAX screen expands PVR INOX’s national IMAX network to 27 screens and takes the company’s total screen count in Jaipur to 78. The format features a custom-designed large screen, 4K laser projection, Dolby Surround Sound, and next-generation 3D technology.
Indian Opinion Analysis
Both Orissa Post and The Hindu Business Line cover PVR INOX expansions timed to the ‘Ramayana’ release, but each outlet leads with a different fact. Orissa Post leads with the upgrade of 150 screens to next-gen 3D technology, citing Sanjeev Kumar Bijli on the experience. Hindu Business Line leads with the inauguration of Rajasthan’s first IMAX screen in Jaipur, quoting Ajay Kumar Bijli. Orissa Post omits the IMAX opening entirely, while Hindu Business Line mentions the 3D tech only in passing as one IMAX feature. The outlets agree on the film and the expansion drive, but each frames the event through a different corporate launch. The core divergence is which upgrade each treats as news. The combined picture shows a dual rollout: 150 3D upgrades and a new IMAX, both supporting ‘Ramayana’.
Coverage: 2 sources, 2 neutral
Sources (2): orissapost.com (neutral report), thehindubusinessline.com (neutral report)
This brief was synthesised by AI from the 2 sources linked above, so one read covers every framing they carry. Methodology and corrections.
