
Union Culture and Tourism Minister Gajendra Singh Shekhawat told the Lok Sabha on Monday that India is strengthening cultural diplomacy through the Global Engagement Scheme (GES), an umbrella initiative to expand bilateral…
Union Culture and Tourism Minister Gajendra Singh Shekhawat told the Lok Sabha on Monday that India is strengthening cultural diplomacy through the Global Engagement Scheme (GES), an umbrella initiative to expand bilateral and multilateral cultural cooperation. Under the International Cultural Exchange Programme (ICEP), India has valid Cultural Exchange Programmes with 98 countries, covering culture, museums, heritage and performing arts.

GES has four components: ICEP, Project Mausam, Brihattar Bharat, and a scheme for safeguarding intangible heritage. The ministry also uses this framework for India's participation in BRICS, G20, Shanghai Cooperation Organisation and BIMSTEC. The Indian Council for Cultural Relations (ICCR), under the Ministry of External Affairs, complements these efforts by promoting Indian culture overseas through cultural centres and festivals.
This is a significant expansion from earlier years when India's cultural exchange programmes were far fewer. With 98 partner countries, India now covers nearly half the world's nations. The GES combines heritage conservation with contemporary arts, a shift from purely folkloric showcases. The inclusion of Project Mausam, which links Indian Ocean rim cultures, reflects strategic maritime diplomacy. The real test will be budget allocation and implementation. The next date to watch is the release of the Ministry of Culture's annual report, which will detail expenditure under GES and number of artists exchanged.
Source: ddindia.co.in
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