Wyndham targets 200 India hotels by 2028

Wyndham Hotels & Resorts plans to nearly double its India footprint to around 200 hotels by 2028 from 96 currently, driven by rising travel demand in smaller cities. The US-based hotel franchising…

Wyndham Hotels & Resorts plans to nearly double its India footprint to around 200 hotels by 2028 from 96 currently, driven by rising travel demand in smaller cities. The US-based hotel franchising company expects to cross the 100-hotel mark before the end of 2026.

Wyndham targets 200 India hotels by 2028

The company's president for Europe, Middle East, and Africa Dimitris Manikis told Mint that new roads and airports are transforming tier-II and III cities into viable hospitality markets. India has at least 30 new airports coming up, which he said makes the country the future of hospitality.

Wyndham operates brands such as Ramada, Days Inn, and Howard Johnson, and currently has an occupancy rate of around 70% across its Indian portfolio. The company is also evaluating entering the managed-hotel segment for the first time and expects its first managed property before the end of the year.

Indian Opinion Analysis

Wyndham's target comes as India's hotel development pipeline hit a record 60,220 rooms signed in 2025, up from 47,249 in 2024, according to a HVS Anarock report. The shift to tier-2 and 3 cities is structural: lower land costs and improving road and air connectivity allow franchised models like Wyndham's to scale faster. For context, the company took over a decade for its first 100 Indian hotels but expects the next 100 in roughly half that time. Outbound Indian travel growing at about 10% annually adds a second revenue stream. Watch whether Wyndham's first managed property materialises before end-2026, which would signal a deeper commitment than its current 100% franchised model.


Source: livemint.com

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