Now Reading: 90s Fair & Lovely ad goes viral, Aishwarya Rai’s dubbed voice divides viewers
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90s Fair & Lovely ad goes viral, Aishwarya Rai’s dubbed voice divides viewers
90s Fair & Lovely ad goes viral, Aishwarya Rai’s dubbed voice divides viewers
An old Fair & Lovely advertisement featuring Aishwarya Rai and Mahima Chaudhry from the 1990s has resurfaced online, sparking debate over whether Rai's voice was dubbed. The clip shows the two actresses…
An old Fair & Lovely advertisement featuring Aishwarya Rai and Mahima Chaudhry from the 1990s has resurfaced online, sparking debate over whether Rai's voice was dubbed. The clip shows the two actresses before they became major stars, with Chaudhry complimenting Rai's skin and Rai crediting the fairness cream. The ad was directed by Kailash Surendranath.
Social media users flooded the comments section on YouTube. One called it a "fun fact" that everyone now knows the truth about the product. Another wrote, "No way in hell that's their voice." Some fans focused on the actresses' looks, while one noted that Rai's beauty had nothing to do with the cream. The advertisement regularly goes viral for its 90s nostalgia factor.
Aishwarya Rai's last film was Ponniyin Selvan: Part II, which released in April 2023.
Indian Opinion Analysis
The resurfacing of a 90s skin-lightening cream ad featuring two of Bollywood's biggest stars reignites a long-running debate about colourism in Indian advertising. The Fair & Lovely brand, now renamed Glow & Lovely after a 2020 rebranding attempt following years of criticism, built its entire pitch on promising lighter skin. That a dubbed voice became the talking point, not the product's message, shows how much the public conversation has shifted. Yet the brand's parent company, Hindustan Unilever, still sells variants in Indian markets, and no court or regulator has banned the category. Watch for social media reaction volumes: if this resurfaces hard enough, consumer affairs may take note.
Source: ndtv.com
This story was synthesised by AI from the source linked above.
