Now Reading: Acting comes first, PR comes later, says Baby Do Die Do actor Rachit Singh
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Acting comes first, PR comes later, says Baby Do Die Do actor Rachit Singh
Acting comes first, PR comes later, says Baby Do Die Do actor Rachit Singh
Actor Rachit Singh, 36, who appeared opposite Huma Qureshi in the recent film Baby Do Die Do, says that mastering acting is more important than having a strong PR machinery. The actor,…
The Story in Brief
Actor Rachit Singh, 36, who appeared opposite Huma Qureshi in the recent film Baby Do Die Do, says that mastering acting is more important than having a strong PR machinery. The actor, who has worked as an acting coach for a decade before moving in front of the camera, argues that promotion only works if the artist has solid craft first. He added that marketing a film is necessary to reach audiences, and there is nothing wrong with it as long as it does not involve lies.
Singh, who made his acting debut with Thamma, moved to Mumbai from Banaras a decade ago. He advises aspiring actors to work hard, be good to people and have patience rather than expect an immediate big break.
The Indian Opinion
The endless Bollywood debate pitting 'pure talent' against 'PR hype' is a false choice. Rachit Singh correctly notes that a good product still needs distribution. Audiences often moralise about marketing while consuming heavily promoted films. The real test for any new actor isn't whether they use PR, but whether they can deliver a performance that makes the initial push worthwhile. Watch how Singh's next few films perform, that gap between buzz and box office will tell the real story.
Source: hindustantimes.com
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