Now Reading: Akbar Khan’s Taj Mahal film begins global peace collaboration
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Akbar Khan’s Taj Mahal film begins global peace collaboration
Filmmaker Akbar Khan and Dr Huzaifa Khorakiwala have launched a global collaboration linking Taj Mahal, An Eternal Love Story with the I Am Peacekeeper Movement. The partnership, supported by Wockhardt Foundation and…
Filmmaker Akbar Khan and Dr Huzaifa Khorakiwala have launched a global collaboration linking Taj Mahal, An Eternal Love Story with the I Am Peacekeeper Movement. The partnership, supported by Wockhardt Foundation and Mashreq Communications, was unveiled at a private 4K Dolby Atmos screening at Maison INOX, Jio World Plaza, Mumbai, on August 16.
The event brought together business, diplomatic, cultural and film personalities, including representatives from Bahrain, Belarus, Egypt, Russia, Saudi Arabia, the UAE and Yemen. Actors Arbaaz Khan and Arbaaz Ali attended. The film’s overseas commercial release began in Malaysia, where its premiere was attended by Prime Minister Anwar Ibrahim, and was followed by Indonesia. The Mumbai event will support expansion into more international territories.
Indian Opinion Analysis
The Taj Mahal in Agra was commissioned by Mughal emperor Shah Jahan in memory of his wife Mumtaz Mahal and is recognised as a UNESCO World Heritage site. Its association with love gives the film a ready cultural reference in overseas markets, while the peace campaign provides a separate public-interest theme. Commercial expansion will depend on local distributors, exhibition arrangements and certification in each territory. The next signal will be the announcement of the film’s additional international markets and release dates.
Source: timesofindia.indiatimes.com
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