Now Reading: Shah Rukh Khan tops India celebrity brand rankings at Rs 1,700 crore
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Shah Rukh Khan tops India celebrity brand rankings at Rs 1,700 crore
Shah Rukh Khan tops India celebrity brand rankings at Rs 1,700 crore
Shah Rukh Khan has become India’s most valuable celebrity brand, according to Kroll’s 2025 report, with a valuation of $177.9 million, or about Rs 1,700 crore. Ranveer Singh ranks second at $162.9…
The Story in Brief
Shah Rukh Khan has become India’s most valuable celebrity brand, according to Kroll’s 2025 report, with a valuation of $177.9 million, or about Rs 1,700 crore. Ranveer Singh ranks second at $162.9 million, while Virat Kohli is third at $158.4 million. MS Dhoni and Sachin Tendulkar complete the top five. Khan rose from third place in 2024 despite having no theatrical release since Dunki in December 2023.
Alia Bhatt is the highest-ranked female celebrity at sixth. Hindustan Times reports her valuation as $93.9 million, while another report by the same outlet puts it at $93.2 million. Deepika Padukone ranks seventh and Ranbir Kapoor 10th. Kroll valued the top 25 celebrity brands at over Rs 19,000 crore, down 3.7% from 2024. Digital campaigns now account for nearly 60% to 75% of celebrity collaborations, the report says.
The Indian Opinion
The lazy reading is that film releases alone decide commercial power, while the opposite exaggeration says screen success no longer matters. Kroll’s figures point to a wider mix: recognition, endorsements and social media presence. They also show why brand value is not the same as audience approval or box-office performance. The conflicting Alia figures need clarification, and Kroll’s full methodology should be checked before treating small ranking changes as a verdict on stardom.
Sources (2): hindustantimes.com, hindustantimes.com (2)
This story was synthesised by AI from the 2 sources linked above.
Updated: this story now draws on 2 sources.
