Now Reading: Apple discounts iPhone 16, 15 ahead of iPhone 18 launch
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Apple discounts iPhone 16, 15 ahead of iPhone 18 launch
Apple has cut prices on the iPhone 16 and iPhone 15 in India ahead of the expected iPhone 18 launch, according to NDTV Profit. The iPhone 16, originally Rs 69,900, is now…
The Story in Brief
Apple has cut prices on the iPhone 16 and iPhone 15 in India ahead of the expected iPhone 18 launch, according to NDTV Profit. The iPhone 16, originally Rs 69,900, is now listed at Rs 61,999. The iPhone 15 dropped from Rs 59,900 to Rs 52,999, with an effective price of Rs 55,900 after additional offers.
The discounts are seen as a move to clear inventory before the next-generation model arrives. The price reduction applies to select online retailers and may not reflect official Apple store rates.
The Indian Opinion
Every iPhone launch cycle brings the usual frenzy over the latest model. But the steep cuts on iPhone 16 and 15, Rs 7,901 and Rs 7,901 respectively, show that older flagships still offer solid value at lower prices. Will the iPhone 18 launch force even deeper discounts on remaining stock, or will Apple's pricing strategy narrow the gap between generations? That number will reveal if the tactic works.
Source: ndtvprofit.com
This story was synthesised by AI from the source linked above.
