Now Reading: Apple launches special rangoli-inspired AirPods 5 at Rs 17,900
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Apple launches special rangoli-inspired AirPods 5 at Rs 17,900
Apple has launched a special edition of its AirPods 5 in India, featuring a rangoli-inspired design on the wireless charging case. Priced at Rs 17,900, the limited-edition gadget is aimed at the festive season and is available through Apple's online store, app, and six official retail stores in Mumbai, Delhi-NCR, Bengaluru, and Pune.
The special edition includes features such as active noise cancellation and live translation for supported languages. Apple says the total battery life is up to 22 hours with ANC on, and the case can be charged via Qi wireless or Apple Watch chargers. The company also began festive offers from 11 October, running till 11 November, with no-cost EMI up to 12 months and instant cashback of up to Rs 15,000 on select products.
Indian Opinion Analysis
The rangoli edition is Apple's second India-specific design move, but its real test is whether limited stock and a premium price of Rs 17,900 can convert festive footfall into sales in a market where mid-range earphones dominate. The offer period ends on 11 November, and availability across just six stores and online means the edition will remain niche. Unresolved is whether the live translation feature supports Indian languages beyond Hindi, which the source does not specify, limiting its appeal. The release comes as Apple competes with Samsung and OnePlus, both of which run deeper festive discounts. The next check is sales performance through the festival period ending 11 November.
Source: aajtak.in
This brief was synthesised by AI from the source linked above. Methodology and corrections.
