Now Reading: Bhootam Bhayyam earns Rs 3.28 crore, gets losing verdict
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Bhootam Bhayyam earns Rs 3.28 crore, gets losing verdict
Bhootam Bhayyam, a Marathi horror-comedy thriller, has completed three weeks at the Indian box office with a net collection of Rs 3.28 crore, Koimoi reports. The film, made on a budget of…
The Story in Brief
Bhootam Bhayyam, a Marathi horror-comedy thriller, has completed three weeks at the Indian box office with a net collection of Rs 3.28 crore, Koimoi reports. The film, made on a budget of Rs 4 crore, recovered only 82% of its cost, leaving a deficit of Rs 72 lakh.
After a first-week collection of Rs 2.21 crore, the film slowed sharply, earning just Rs 32 lakh in its third week. With new releases Awarapan 2 and Batwara 1947 hitting theatres today, its theatrical run is effectively over, earning a 'losing' verdict from the outlet.
The Indian Opinion
The rush to label a film a 'loser' based on theatrical recovery alone ignores that small-budget movies often recoup costs through OTT and satellite sales. While the box office figure is disappointing, calling a film a 'losing verdict' before its full lifecycle feels premature. The real test will be whether the film's digital and television deals, if any, push it into the black. A pointed question: will the makers disclose those ancillary revenues?
Source: koimoi.com
This story was synthesised by AI from the source linked above.
