CMF Buds Neo launch in India at Rs 1,999 with 52-hour battery

CMF has launched its new entry-level wireless earbuds, the CMF Buds Neo, in India at a launch price of Rs 1,999. The earbuds feature a square charging case with a round dial,…

CMF has launched its new entry-level wireless earbuds, the CMF Buds Neo, in India at a launch price of Rs 1,999. The earbuds feature a square charging case with a round dial, a two-tone design, and a lanyard hole. They are available in Black, White, and Dark Blue colours.

CMF Buds Neo launch in India at Rs 1,999 with 52-hour battery

The Buds Neo come with 12.4mm dynamic drivers for sound, up to 35dB active noise cancellation with adaptive ANC, and four HD microphones with Clear Voice Technology for calls. The earbuds offer up to 11 hours of playback on a single charge with ANC off, and 52 hours total with the charging case. With ANC on, total playback is 30 hours. A 10-minute fast charge gives 5.5 hours of playback.

Sales begin August 26 on Flipkart, Croma, Reliance Digital, and Vijay Sales. The earbuds also include a 120ms low-latency gaming mode, dual-device connection, touch controls, Google Fast Pair, Microsoft Swift Pair, and Bluetooth 6.0 support.

Indian Opinion Analysis

CMF, a sub-brand of Nothing, is positioning the Buds Neo to take on Xiaomi, Realme, and Boat in the fiercely competitive sub-Rs 2,000 TWS segment. At this price, the inclusion of 35dB ANC and a 52-hour battery life with the case is aggressive, even if real-world ANC performance at this level is typically modest. The Bluetooth 6.0 support is also a standout spec at this price point. The key for CMF will be whether the sound quality and build hold up against established budget players. Watch for early user reviews on Flipkart after August 26 to gauge actual battery and ANC performance.

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Source: bazaar.businesstoday.in

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