Now Reading: iQOO and Redmi raise phone prices as memory costs climb
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iQOO and Redmi raise phone prices as memory costs climb
iQOO and Redmi have raised prices of recently launched smartphones in India by up to Rs. 13,000, Gadgets 360 reports. The affected models include the iQOO 15, iQOO 15R, iQOO Neo 10…
The Story in Brief
iQOO and Redmi have raised prices of recently launched smartphones in India by up to Rs. 13,000, Gadgets 360 reports. The affected models include the iQOO 15, iQOO 15R, iQOO Neo 10 and Redmi Turbo 5. The iQOO 15R now starts at Rs. 53,999 for 8GB RAM and 256GB storage, while the Redmi Turbo 5 starts at Rs. 41,999 for the same configuration.
Business Today links the price pressure to higher RAM and storage costs. IDC data cited by the outlet shows smartphones priced below $100 saw shipments fall 74.3% year-on-year in Q2 2026, while 4G phones rose to 11.1% of shipments. Brands are retaining budget 4G models as cheaper options.
The Indian Opinion
The easy claim that 5G has simply become unaffordable misses a more mixed picture. Premium phones are absorbing higher memory costs, while brands are trimming discounts, altering specifications and keeping older 4G models available. But a 4G fallback is not a lasting answer if low-cost inventory dries up. The useful test is whether phones below Rs. 10,000 remain available after current stocks are exhausted, and at what specifications.
Sources (2): gadgets360.com, businesstoday.in
This story was synthesised by AI from the 2 sources linked above.
Updated: this story now draws on 2 sources.
