MyGov campaign page brings Mann Ki Baat activities together

Mann Ki Baat

The government’s MyGov website has created a dedicated digital campaign page for Mann Ki Baat, its monthly radio programme through which Prime Minister Narendra Modi connects with citizens. The page brings together…

The Story in Brief

The government’s MyGov website has created a dedicated digital campaign page for Mann Ki Baat, its monthly radio programme through which Prime Minister Narendra Modi connects with citizens. The page brings together discussion forums, live and archived episodes, Shorts and Reels, social media creatives, infographics, citizen stories and episode takeaways. It invites people to share suggestions and engage with themes including innovation, social transformation, cultural heritage, sustainability and grassroots leadership. MyGov presents the platform as a year-round destination where citizens can discover, contribute, watch and share content linked to the programme.

The Indian Opinion

The lazy view that Mann Ki Baat is simply a one-way broadcast misses the new page’s stated purpose, while claims that a digital platform alone proves deeper public participation would also go too far. Forums and archived material make engagement easier, but their value depends on whether suggestions receive visible responses and whether citizen stories reflect more than official selection. The useful test is simple: how many public contributions lead to follow-up action?


Source: mygov.in

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