Myntra announces 26,000-plus seasonal jobs ahead of festive season

Fashion e-commerce company Myntra has created over 26,000 seasonal employment opportunities ahead of its Big Fashion Festival. The company said this number is more than double compared to last year. The hiring…

Fashion e-commerce company Myntra has created over 26,000 seasonal employment opportunities ahead of its Big Fashion Festival. The company said this number is more than double compared to last year. The hiring drive aims to meet the increased shopping demand during the festive season.

Myntra announces 26,000-plus seasonal jobs ahead of festive season

The seasonal roles include work in fulfilment centres, last-mile delivery, and customer service. Myntra said this is its most inclusive seasonal hiring drive yet. Over 350 roles have been reserved for persons with disabilities, and women will make up 30% of the workforce at fulfilment centres.

Workers will be deployed across five fulfilment centres in Bengaluru, Mumbai, Kolkata, Bilaspur, and Binola. The team also includes 8,000 delivery partners and 2,700 customer service staff. The company has planned daily spot rewards, team challenges, and a 'She Warrior' pitch competition for women employees.

Indian Opinion Analysis

The doubling of seasonal hiring signals how deeply e-commerce has embedded itself in India's festive retail calendar. Unlike permanent retail jobs, these positions typically last three to four months and then taper off. For workers from states like Odisha, Bihar, and Uttar Pradesh, such seasonal roles offer a short-term income spike but rarely lead to formal employment contracts or social security coverage. The 30% women participation target at fulfilment centres, while notable, is a company-set goal with no binding enforcement mechanism. What will matter is whether Myntra publishes actual hiring data post-festival, which it has not committed to doing. The next signal to watch is the volume of orders the Big Fashion Festival generates, as that will determine if these 26,000 roles become a new baseline or remain a seasonal surge.


Source: bazaar.businesstoday.in

This brief was synthesised by AI from the source linked above.

Ask their opinion on this story
They have read this article, our coverage, and the web.
AI simulations of historical figures. Responses are generated from the historical record, not authentic statements.

0 Votes: 0 Upvotes, 0 Downvotes (0 Points)

Share your opinion

Loading Next Post...
Search Trending
Ask their opinion
Loading

Signing-in 3 seconds...

Signing-up 3 seconds...

All fields are required.