Now Reading: Rekha Gupta launches app to enlist citizens in Yamuna cleanup
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Rekha Gupta launches app to enlist citizens in Yamuna cleanup
Delhi chief minister Rekha Gupta on Thursday (1 October 2026) launched a mobile application called ‘Main Bhi Yamuna Prahari’ to enlist citizens in the Yamuna cleanliness drive, part of the government’s Seva Sankalp Campaign. The app was unveiled at Delhi University’s Sports Complex, with registration opening the same day.
Gupta said thousands of students from 30 Delhi University colleges will pledge to clean and conserve the Yamuna on 18 October. Union minister of state Harsh Malhotra said over Rs 3,000 crore has been allocated for the river's cleaning, and that tenders for sewage treatment plants at the outfalls of 22 major drains have been completed, with construction started at 12 locations.
The chief minister called for changes in everyday practices, noting that immersion of puja material, flowers and idols adds to pollution. She urged students to spread the campaign message into their families and communities through technology and innovation.
Indian Opinion Analysis
The app launch shifts the Yamuna clean-up from an infrastructure project to a public participation campaign, acknowledging that the government alone cannot solve the river's pollution. The Rs 3,000 crore allocation and the 22-drain sewage treatment plant plan are concrete steps, but their impact depends on timely completion. The October 18 pledge by DU students is the first test of citizen engagement. The key question is whether sustained behavioural change will follow the initial mobilisation.
Source: hindustantimes.com
This brief was synthesised by AI from the source linked above. Methodology and corrections.
