Now Reading: Revanth plans digital blitz to counter Opposition attacks
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Revanth plans digital blitz to counter Opposition attacks
Telangana Chief Minister A Revanth Reddy is launching a ‘Digital Campaign Strategy’ to counter Opposition criticism, after finding ministers’ PR teams ineffective. The Hans India reports the CM criticised his ministers’ public…
The Story in Brief
Telangana Chief Minister A Revanth Reddy is launching a ‘Digital Campaign Strategy’ to counter Opposition criticism, after finding ministers’ PR teams ineffective. The Hans India reports the CM criticised his ministers’ public relations staff for lacking a digital media strategy and failing to project government schemes positively.
Experienced political consultants and PR firms have been hired. Special teams are being formed in all departments to create digital content on welfare schemes. Ministers have been told to hire only skilled PR professionals for the next two-and-a-half years, until the 2028 assembly elections.
The Indian Opinion
A government spending tax money to hire political consultants for a social media campaign is not unusual, but it feeds the usual narrative that the ruling party cares more about perception than performance. The real test is not how many tweets the CM’s new team pumps out, but whether the ground-level delivery of schemes improves measurably. Will the digital blitz also correct the reported failure to publicise actual good work? That contrast will decide if the strategy is seen as honest outreach or empty propaganda.
Source: thehansindia.com
This story was synthesised by AI from the source linked above.
