Now Reading: 7 checkout solutions for Indian online businesses to cut cart abandonment
-
01
7 checkout solutions for Indian online businesses to cut cart abandonment
7 checkout solutions for Indian online businesses to cut cart abandonment
Indian online stores lose 70.22% of sales to cart abandonment, reports show. The checkout stage, not advertising, decides whether a purchase is completed or dropped. A checkout suited to India must support…
The Story in Brief
Indian online stores lose 70.22% of sales to cart abandonment, reports show. The checkout stage, not advertising, decides whether a purchase is completed or dropped. A checkout suited to India must support UPI, work well on mobile, and manage Cash on Delivery (COD) orders effectively.
National Herald India lists seven platforms. Fastrr Checkout by Shiprocket uses phone numbers and saved buyer data to speed up forms, recovers failed payments, and offers PIN-code based COD rules. Razorpay and Cashfree focus on payments and custom integrations. PayU India adds EMI and Buy Now, Pay Later for high-value items. GoKwik offers one-click checkout and address autofill.
The Indian Opinion
This list quietly confirms that Indian eCommerce is not a copy of Western models. COD, UPI, and phone-first checkouts matter more here than fancy features. The real test is not which platform is popular, but whether it cuts RTO costs and failed payments. Benchmark each option against your own cart abandonment rate. If a checkout cannot handle a 10,000-rupee COD order, it is not built for India, no matter the brand name.
Source: nationalheraldindia.com
This story was synthesised by AI from the source linked above.
