48% of Indian home buyers prefer 3BHK despite soaring prices

Nearly half of Indian home buyers prefer a 3BHK, according to the ANAROCK Consumer Sentiment Survey H1 2026 covering 8,320 respondents across 14 cities. The 3BHK is favoured by 48%, while 38%…

Nearly half of Indian home buyers prefer a 3BHK, according to the ANAROCK Consumer Sentiment Survey H1 2026 covering 8,320 respondents across 14 cities. The 3BHK is favoured by 48%, while 38% want a 2BHK. Demand for 4BHK-plus homes rose to 5% from 3% in H1 2024.

ANAROCK survey: 48% home buyers prefer 3BHK, prices a concern

Ahmedabad recorded the highest 3BHK preference at 57%, followed by Chennai and Delhi-NCR at 53% each. The Rs 90 lakh, Rs 1.5 crore segment is the most preferred budget bracket, at 34%.

However, 65% of respondents are at least moderately concerned about rising prices. While 44% intend to proceed with their purchase, 31% are shifting from buying to renting and 20% are considering peripheral locations. The RBI's October rate decision could affect home loan costs and demand.

Indian Opinion Analysis

The Federal focuses on the tension between aspiration and affordability, emphasising that 31% of buyers are shifting to rent and that price rises are forcing trade-offs. Livemint frames the same data more positively, leading with city-level 3BHK preference and using the headline term 'premiumisation'. The key difference: Livemint underplays the substitution behaviour (rent, delay) that The Federal foregrounds. The balanced reading is that demand for larger homes persists, but at the margin price sensitivity is reshaping how and when people buy. The RBI's October rate decision will be the next concrete test of this demand resilience.

Coverage: 3 sources, 1 government-critical, 2 neutral


Sources (3): thefederal.com (government critical), livemint.com (neutral report), livemint.com (2) (neutral report)

This brief was synthesised by AI from the 3 sources linked above, so one read covers every framing they carry.

Updated: this story now draws on 3 sources.

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