Now Reading: Flipkart launches standalone Minutes app for 10-minute delivery
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Flipkart launches standalone Minutes app for 10-minute delivery
Flipkart launches standalone Minutes app for 10-minute delivery
Flipkart has launched a dedicated app for its quick-commerce service, Flipkart Minutes, on Android devices in India. The app promises delivery of groceries, daily essentials, and electronics within 10 minutes. It is…
Flipkart has launched a dedicated app for its quick-commerce service, Flipkart Minutes, on Android devices in India. The app promises delivery of groceries, daily essentials, and electronics within 10 minutes. It is currently available only on the Google Play Store.
The move ratchets up competition with Blinkit and Zepto, which already operate standalone apps. Flipkart has expanded its quick-commerce footprint to over 1,000 dark stores spread across 120, 130 cities. A dark store is a small warehouse that holds only fast-moving items, positioned close to residential areas to enable rapid delivery.
Indian Opinion Analysis
Quick commerce is a high-stakes battle where speed determines survival. Reliance's JioMart, Swiggy Instamart and Zomato-owned Blinkit are already fighting for the same 10-minute delivery promise. Flipkart had been running Minutes inside its main shopping app since mid-2024, a standalone app signals it now wants to grow without dragging users through the full marketplace. The capital cost is enormous: each dark store costs roughly Rs 15, 20 lakh to set up, and the 1,000-store base means Flipkart has already spent over Rs 150 crore on this network. Dark stores are the only way to hit sub-15-minute delivery times. Now the next metric is adoption: if download numbers stay flat for two months, expect a pricing war on delivery fees or minimum order thresholds.
Source: gadgets360.com
This brief was synthesised by AI from the source linked above.
