iPhone 18 Pro may raise older model prices by Rs 10,000 from September

Tipster Yogesh Brar has claimed that Apple could increase the price of both new and existing iPhone models by $100, or about Rs 10,000, from September, coinciding with the launch of the iPhone 18 Pro series. Businesstoday.in reports that the rise comes amid a global memory supply squeeze, with DRAM prices climbing as chipmakers divert supply to AI data centres and NAND costs also rising. Apple has already raised prices on several Mac, iPad, and smart-home products this year.

If the hike applies, the iPhone 17, iPhone Air, and iPhone 17e would see their India starting prices rise to roughly Rs 92,900, Rs 1,29,900, and Rs 74,900 respectively, according to estimates by Businesstoday.in. Apple is expected to discontinue the iPhone 17 Pro and iPhone 17 Pro Max upon the arrival of the new models. Timesnownews.in adds that the iPhone 18 Pro Max, expected to launch between September 8 and September 14, 2026, may feature a 48MP triple camera, A20 Pro chipset, and a 5400mAh battery. The price change remains unconfirmed by Apple.