AstroTalk Becomes India’s 133rd Unicorn at $1 Bn

Indian Opinion DeskIndian Opinion DeskTechnology24 minutes ago1 Views

Exclusive: Astrotalk Joins Unicorn Club After ESOP Buyback At $1 Bn Valuation

AstroTalk has joined the unicorn club after an ESOP buyback at a $1 billion valuation, sources told Inc42. Over 100 employees sold shares in the exercise. The Delhi-NCR based astrology platform now…

The Story in Brief

AstroTalk has joined the unicorn club after an ESOP buyback at a $1 billion valuation, sources told Inc42. Over 100 employees sold shares in the exercise. The Delhi-NCR based astrology platform now becomes India's 133rd unicorn. It confirmed the valuation but did not disclose the buyback size. The startup claims an annual revenue run rate (ARR) of ₹2,500 crore, driven by its core consultation platform and expansion into spiritual ecommerce.

Founded in 2017 by Puneet Gupta and Anmol Jain, AstroTalk's operating revenue nearly doubled to ₹1,176 crore in FY25 from ₹651 crore a year earlier. Net profit jumped 2.5 times to ₹250 crore. Its spiritual ecommerce vertical, launched in November 2024, generated over ₹140 crore in its first 12 months and has reached an ARR of ₹300 crore. The startup plans to open an offline retail outlet in Delhi-NCR and launch international ecommerce starting with the US.

The Indian Opinion

AstroTalk's unicorn status will revive the debate over whether 'astrology-as-a-service' is a valid business or just superstition monetised. But the numbers are real: ₹1,176 crore in revenue and ₹250 crore in profit are hard to dismiss. The spiritual ecommerce pivot shows the company is trying to build a moat beyond consultations. Still, a $1 billion valuation on roughly $140 million in revenue implies a steep multiple that needs sustained growth to justify. Watch whether the offline store and US expansion actually turn profitable, or become distractions.


Source: inc42.com

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