
Pet care startup Supertails has reported operating revenue of more than Rs 200 crore in FY26, up from Rs 109 crore in the previous year, while keeping losses flat despite investments in…
Pet care startup Supertails has reported operating revenue of more than Rs 200 crore in FY26, up from Rs 109 crore in the previous year, while keeping losses flat despite investments in clinics, dark stores and healthcare infrastructure. The company, founded in 2021 by Varun Sadana, Aman Tekriwal and Vineet Khanna, now serves nearly one million pet parents and expects revenue of Rs 350-400 crore this financial year.

Supertails started as an online pet food platform and has expanded into accessories, pharmacy, teleconsultations, private-label pet food, veterinary clinics and quick commerce. It operates 12 clinics in Bengaluru, employs over 110 veterinarians, and runs 45 partner-operated dark stores across three cities. Cofounder Vineet Khanna said the company has entered a phase where growth alone is not enough, and the focus is now on unit economics and profitability.
The pet care market is projected to reach $7-8 billion by 2030, but profitability across this fragmented space remains unproven at scale. Supertails has chosen an asset-light model for quick commerce while owning its clinics, a capital-heavy bet that will need high utilisation to work. The next signal to watch is whether repeat purchase rates from its one million customers can lift average order values enough to cover the fixed cost of 12 clinics and 45 dark stores.
Under the Companies Act, 2013, private limited startups must file annual financial statements with the Registrar of Companies, so Supertails' next audited numbers will show whether the flat losses reported in FY26 were maintained or worsened as clinic expansion continues.
Source: inc42.com
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