Now Reading: Supertails targets 100 dark stores, 100 clinics, Rs 1,000 crore revenue
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Supertails targets 100 dark stores, 100 clinics, Rs 1,000 crore revenue
Supertails targets 100 dark stores, 100 clinics, Rs 1,000 crore revenue
Petcare platform Supertails plans to open 100-plus dark stores and an equal number of clinics across seven cities in three years, aiming to become a Rs 1,000 crore player. Co-founder Vineet Khanna…
The Story in Brief
Petcare platform Supertails plans to open 100-plus dark stores and an equal number of clinics across seven cities in three years, aiming to become a Rs 1,000 crore player. Co-founder Vineet Khanna told ETRetail that the company currently runs 45 dark stores in Bengaluru, Delhi and Mumbai, enabling 30-minute delivery, along with 12 clinics in Bengaluru. Expansion to Pune, Chennai, Hyderabad and Kolkata will follow.
Supertails reported FY25 revenue of about Rs 125 crore, with FY26 touching Rs 200 crore, and is growing 80-100 per cent year-on-year. Cats now drive 60 per cent of revenue despite being only 15 per cent of India's pet population. The company has raised $58 million to fund dark stores, clinic infrastructure and technology, and aims for full profitability within 24-36 months.
The Indian Opinion
Supertails’ rapid store-and-clinic rollout is impressive, but the narrative that India's petcare market is an easy gold rush needs scrutiny. Each clinic costs Rs 60 lakh to Rs 1 crore, and the company remains unprofitable after marketing spends. With organised petcare at Rs 20,000 crore and strong competition from both local and global players, scaling 100 clinics profitably will be the real test. Watch whether Supertails can keep its cat-led growth without burning cash on real estate.
Source: retail.economictimes.indiatimes.com
This story was synthesised by AI from the source linked above.
