
The Delhi High Court on Friday stayed an FSSAI directive that barred Dabur India from selling products like honey and ghee with '100%' claims. Justice Amit Mahajan observed that the order was…
The Delhi High Court on Friday stayed an FSSAI directive that barred Dabur India from selling products like honey and ghee with '100%' claims. Justice Amit Mahajan observed that the order was passed without giving the company a hearing, noting Dabur had sold these items for decades. The court listed the matter for hearing after two weeks.

Dabur argued the FSSAI violated principles of natural justice by not issuing a show-cause notice first. The regulator countered that '100%' claims are ambiguous and misleading under the 2018 Advertising and Claims Regulations. The court declined the government's request to deny interim relief.

The FSSAI's rush to issue a prohibition order without a prior hearing has fuelled claims of regulatory overreach. Exaggerated narratives on either side ignore a simpler truth: this is a procedural lapse, not a verdict on Dabur's claims. The real test will come when the court examines if '100%' on single-ingredient products is inherently misleading or just a common marketing phrase. Until then, both sides should let the law run its course.
Sources (4): timesofindia.indiatimes.com, thehindu.com, economictimes.indiatimes.com, rediff.com
This story was synthesised by AI from the 4 sources linked above.
Updated: this story now draws on 4 sources.